Thursday, March 19, 2020

PSB banks merger: 10 banks to bear the name of 4 anchor banks

The government has also decided to follow the Bank of Baroda-style branding where all the merging bank logos will be displayed for higher customer recall. For example, Indian Bank which is the anchor bank for its merger with Allahabad Bank will retain the name. Its new brand identity will carry the logo of both the banks, chief executive Padmaja Chunduru said.

from Banking/Finance-Industry-Economic Times https://ift.tt/33Aek90

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